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Australian Beef. Feed Your Greatness.

The new campaign aims to instill confidence in Australians to feel good about eating beef for it's nutritional greatness, and position beef as the choice of protein for a healthy, balanced meal.

Warming Beef Recipes

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Steak and Kidney Pie

  • Serves 6
  • Prep Time 15 mins
  • Cooking Time 2hrs 35mins
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One Pot Balsamic Beef Braise

  • Serves 6
  • Prep Time 15 mins
  • Cooking Time 1hr 45mins
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Indian Sausage, Lentil & Potato One-Pan

  • Serves 4
  • Prep Time 10 mins
  • Cooking Time 30mins
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Harissa Porterhouse with Chargrilled Zucchini

  • Serves 4
  • Prep Time 10 mins
  • Cooking Time 20mins
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Beef curry with cauliflower rice

  • Serves 4
  • Prep Time 15 mins
  • Cooking Time 280mins
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Greek Style Beef Meatballs

  • Serves 4
  • Prep Time 15 mins
  • Cooking Time 20mins
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Beef Cheeks Bourguignon

  • Serves 4
  • Prep Time 15 mins
  • Cooking Time 240mins
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Classic Beef Eye Fillet Steak

  • Serves 4
  • Prep Time 10 mins
  • Cooking Time 25mins
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Beer Braised Corned Beef

  • Serves 6
  • Prep Time 15 mins
  • Cooking Time 1hr 30mins
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The Greatest Butcher on Your Block

The Greatest Butcher on Your Block is back showcasing the versatility of red meat and how Australian Beef can be enjoyed as part of a healthy balanced meal through a variety of cuts. Plus the "Ultimate Kitchen Cooking Kit" giveaway!

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Beef Mince Recipes

We all know Beef Mince makes the greatest family favourites like lasagne, spaghetti bolognese and chilli con carne. There's also more to mince than just the classics. Let us show you how to make mince for any occasion; from burritos for breakfast to healthy mince bowls!